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AdViews
http://library.duke.edu/digitalcollections/adviews/ AdViews: A Digital Archive of Vintage Television Commercials Now Available On iTunes Now, more than 1,500 historic TV commercials from the Hartman Center for Sales, Advertising & Marketing History in the Duke University Special Collections Library are available on iTunes U in a collection called “AdViews,” AdViews is a digital archive of thousands of vintage television commercials dating from the 1950s to the 1980s. These commercials were created or collected by the ad agency Benton & Bowles or its successor, D'Arcy Masius Benton & Bowles (DMB&B). Founded in 1929, Benton & Bowles was a New York advertising agency that merged with D'Arcy Masius McManus in 1985 to form DMB&B. Major clients included are Procter & Gamble, Kraft, Schick, Vicks, and Post, among others. |
 
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Fifty Years of Coca-Cola Television Advertisements
http://memory.loc.gov/ammem/ccmphtml/colahome.html Fifty Years of Coca-Cola Television Advertisements: Highlights from the Motion Picture Archives at the Library of Congress presents a variety of television advertisements, never-broadcast outtakes, and experimental footage reflecting the historical development of television advertising for a major commercial product. The online collection includes five excerpts from stop-motion advertising developed for Coca-Cola between 1954 and 1956 by the D'Arcy agency and makes public for the first time eighteen excerpts from the Experimental TV Color Project of 1964, which determined the best lighting for the cans, bottles, and performers in television advertisements. |
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Creating an Advertising Campaign (online video)
http://www.thefutureschannel.com/movies/design_movies.php Creating an Advertising Campaign (online video) Creating an advertising campaign requires inspiration, design skills and knowing how to make an image larger--or smaller--than the original. |
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Rollmio
http://rollmio.com/ Rollmio is a consumer generated creative network where anyone can participate as a CREATOR or PROMOTER. As a CREATOR, you can create video commercial clips for clients(brands） in need of powerful consumer insight and fresh creativity. As a PROMOTER, you can promote the video commercial clips you like by introducing them on your blog. CREATORS will receive cash and prizes when their video clip is selected by the client, and PROMOTERS can earn money by promoting the selected video clips. |
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Classic Television Commercials
http://www.roadode.com/classicindex.shtml Classic Television Commercials .. freely available online |
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TEDtalks : Ze Frank (video talk)
http://www.ted.com/tedtalks/ TEDtalks : Ze Frank (video talk) Ze Frank rose to Internet fame in 2001 with his viral video "How to Dance Properly," and has been a purveyor of imaginative online comedy ever since. (Recorded February 2004 in Monterey, CA. Duration: 19:42) |
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Top Ten Viral Videos
http://websearch.about.com/ Top Ten Viral Videos A viral video is a video that has been passed around many times and has gained popularity largely by word of mouth, email, instant messaging, or online bulletin boards, rather than a publicity campaign. Here are some examples |
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How TV advertising works
http://www.mediasmart.org.uk/kids/ Welcome to Media Smart. My name is Sammy Smart and I'm here to help you understand how TV advertising works. Hit the Brand Me! button and design your very own brand. Media Smart® is a media literacy initiative initially focused on helping children to interpret and understand advertising. Developed in association with teachers, parents and the National Confederation of Parent Teacher Associations (charity partner) and supported by the UK Government, Media Smart® is designed for primary school children, aged 6-11 years old. Media Smart’s free teaching resource is mapped to the (UK) National Curriculum and is particularly useful for the literacy hour. It includes: teaching video, poster, teachers’ notes, activity sheets and a leaflet for parents. |
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The Cola Wars
http://www.geocities.com/colacentury/ The Cola Wars |
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The Target is You : Alcohol advertising quiz
http://www.media-awareness.ca/english/games/index.cfm The Target is You : Alcohol advertising quiz Grades 6-8) This quiz helps students recognize when they're being targeted by alcohol marketers and to understand how media messages about alcohol can influence their attitudes towards drinking. |
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Infomercials
http://www.bbbsilicon.org/topic021.html Infomercials If you simply flip through channel after channel until you find something that interests you, you may end up watching what you think is a talk show but is really a program-length commercial or "infomercial. This website is an overview of infomercials |
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EASE History
http://edcomm1.educ.msu.edu/Ease/index2.html EASE History is a rich learning environment that supports the learning of US history. Over 600 videos and photographs are currently available in EASE History. EASE History has three entry points: Historical Events, Campaign Ads, and Core Values. Learn about US History through the prism of US presidential campaign ads, better understand the complexities of campaign issues and their historical context by looking at historical events, and explore the meanings of core values by examining how these values have been applied in both historical events and campaign ads. |
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Viral Advertising List (Chart) at Lycos
http://viral.lycos.co.uk/ Viral Advertising List (Chart) at Lycos |
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Internet Advertising
http://www.stupidvideos.com/ Internet Advertising using video clips ... viral advertising |
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AdFlip
http://adflip.com/ adflip.com is the world's largest searchable database of classic print ads. We love ads and the pop culture they represent. You can search by category, by decade, even by year. |
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Trendwatching
http://www.trendwatching.com/ Trendwatching TRENDWATCHING.COM and its 4,000+ trendspotters scan the US, Canada, European Union, Japan, South Korea, India, South Africa, Australia, Brazil and 50 other nations & regions for hot, emerging consumer trends and related new business ideas. We report on our findings in free, opinionated newsletters, and in exclusive, yet affordable seminars and corporate trend briefings around the globe, combining global observations, insights and new business ideas into trends like 'POP-UP RETAIL', 'GENERATION C', 'ONLINE OXYGEN' and 'MASSCLUSIVITY', all colorfully explained and illustrated. |
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Creating and Evaluating Ethnic Advertising
http://tinyurl.com/4wjy7 Creating and Evaluating Ethnic Advertising In this lesson students research how advertising agencies market products for different ethnic groups and how they generally target specific audiences. |
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Advertising and Marketing Food To Children
http://interact.uoregon.edu/MediaLit/mlr/courses/Sauerland/lesson.html Lesson Plan: Advertising and Marketing Food To Children This week long unit is intended to help students become media smart. It allows students to analyze and interpret electronic and print media. It is designed for children aged nine to eleven. |
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The AD Factor
http://www.open2.net/adfactor/ The AD Factor The average person in Britain is exposed to 1,200 advertising messages a day. But these ads don? just appear; months of planning and thousands of hours of work go into them as companies aim high for success. Use this website to explore the three stages of the advertising process: the pitch, the creative and the rollout. |
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Don't Buy It: Get Media Smart
http://pbskids.org/dontbuyit/ Don't Buy It: Get Media Smart Don't Buy It: Get Media Smart is a media literacy Web site for young people that encourages users to think critically about media and become smart consumers. Activities on the site are designed to provide users with some of the skills and knowledge needed to question, analyze, interpret and evaluate media messages. advertising tricks | buying smart | free stuff | TV vs Life Quiz | money and music | cover models | creat a pop star | TV viewing poll | video games usage poll | |
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Viral emails in Advertising
http://www.boreme.com/ Viral emails in Advertising The very best (and worst) viral emails that have amused, enlightened or outraged the world... |
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Ad*Access KS3 (grades 6to9)
http://tinyurl.com/6qtux Ad*Access KS3 This website hosts advertising used across different decades for a range of products and services. |
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The Emergence of Advertising in America: 1850 - 1920
http://scriptorium.lib.duke.edu/eaa/ The Emergence of Advertising in America: 1850 - 1920 (EAA) presents over 9,000 images, with database information, relating to the early history of advertising in the United States. The materials, drawn from the Rare Book, Manuscript, and Special Collections Library at Duke University, provide a significant and informative perspective on the early evolution of this most ubiquitous feature of modern American business and culture. |
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